About Liora Viani

Liora Viana began with a quiet frustration. Clothing that is truly well made, discreet, and designed to last is increasingly hard to find in a world built on visibility and speed.

The brand was founded for women who dress with intention rather than impulse. Women who care about how something is made, how it feels on the body, and how it holds up over time. Liora Viana exists for those who prefer consistency over novelty and confidence over display.

Our background is in fine textiles. From the outset, fabric has been the starting point, not the afterthought. We source soft cashmeres, refined wools, natural silks, and carefully developed blends chosen for durability, comfort, and quiet elegance. We work with established European mills that value restraint and precision as much as innovation. Every fabric earns its place by how it wears, not by how it photographs.

Liora Viana designs exclusively for women, without defining them by age, trend, or occasion. The silhouettes are calm and considered, shaped to move naturally through daily life. These are pieces meant to be worn repeatedly, adapted to different settings, and trusted over years rather than reserved for special moments.

Production is intentionally limited. We choose small, focused collections to retain control over quality, fit, and finishing. Growth is never pursued at the expense of materials, workmanship, or long-term partnerships. This approach allows us to work responsibly and maintain standards that do not fluctuate with seasons or demand cycles.

There are no visible logos, no decorative statements designed to attract attention. The value of a Liora Viana garment reveals itself slowly. In the weight of a coat that settles just right. In a knit that becomes softer with wear. In clothing that feels familiar rather than outdated.

Liora Viana is not created to impress. It is created to feel right, again and again.

It is for women who recognize quality without needing it explained, and who know when they have found something they will keep.

Customer service hours:
Monday to Friday: 09:00 AM to 06:00 PM (GMT+1)
Saturday and Sunday: 10:00 AM to 05:00 PM (GMT+1)

We aim to reply to your email within 1 business day.